Boutique marketing & communications consultancy

Senior marketing thinking. Without the agency layers.

Feeling Social brings senior-level experience across strategy, digital marketing, social media, content, communications, and multicultural marketing—without the layers of a large agency or the commitment of a full internal team.

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Strategy, culture & execution

Marketing challenges rarely fit neatly into one discipline.

Neither do we. Feeling Social connects strategic marketing, content, communications, cultural fluency, and digital execution to help organizations find the clearest path forward—and move the work ahead.

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What we do

One partner.
More range.

From a focused strategic engagement to ongoing fractional support, every partnership is shaped around the challenge—not a predetermined package.

01

Strategy & Advisory

Clear direction for brands, campaigns, channels, and teams.

Social Media Strategy · Digital Marketing Strategy · Fractional Support

02

Content & Communications

Ideas, messaging, and content systems designed to connect and perform.

Content Strategy · Communications · PR Support · Copywriting

03

Multicultural & Bilingual Marketing

Culturally informed strategy for US Hispanic, LATAM, English-speaking, and Spanish-speaking audiences.

Multicultural Strategy · Localization · Transcreation

04

Activation & Delivery

Experienced support that carries strategy into execution, coordination, and optimization.

Influencer Strategy · Paid Social · Digital Project Management

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A different kind of partner

Senior attention. Creative curiosity. No unnecessary layers.

01

Senior from the start

Work directly with experienced marketing leadership, without needless handoffs.

02

Connected thinking

Strategy, culture, channels, and execution considered as one system.

03

Flexible by design

Focused projects, agency collaboration, or ongoing fractional support.

04

Human at every turn

Curious, candid collaboration grounded in the people the work must reach.

Multicultural & bilingual expertise

Reaching diverse audiences takes more than translation.

Feeling Social develops culturally relevant strategies for US Hispanic and LATAM audiences, with bilingual English and Spanish capabilities across strategy, content, communications, and activation.

The goal is not simply to speak the language. It is to understand the context, nuance, and expectations that shape how people connect with a brand.

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Experience behind the work

12+

Built inside complex brands, digital ecosystems, and high-profile launches.

Founder Raizel Lopez brings more than 12 years of experience across marketing, communications, social media, digital experiences, content, multicultural marketing, and project management.

Founder experience described here predates Feeling Social and is distinct from Feeling Social client work.

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Ways to work together

Support that fits the moment.

Bring Feeling Social in for a critical decision, a defined initiative, integrated agency support, or an ongoing fractional role.

Focused consulting

Strategic guidance for a specific challenge, campaign, or decision.

Project partnership

Leadership for defined marketing and communications initiatives.

Agency collaboration

Senior strategic or specialist support integrated into an agency team.

Fractional support

Ongoing marketing leadership without adding a full internal role.

Let’s work together

Have a marketing challenge that needs senior attention?

Tell us what you’re building, where the work is getting stuck, and what kind of support would help move it forward.

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